RESTAURANT WINE CONSULTANCY

Distinctive wine lists. Thoughtfully built.
I work with restaurants to refine, redesign or create wine lists that are aligned with their cuisine, concept and clientele.
Combining sommelier expertise with direct access to producers and the UK wine market, I help develop wine selections that are not only well-structured, but also distinctive, relevant and commercially effective.

A tailored approach
Each project is approached individually, with attention to:

• The style and identity of the restaurant

• The menu and key ingredients

• The target customer and price positioning

• The balance between familiarity and discovery
   

What I offer

• Wine list review and refinement

• Structure optimisation (by the glass, bottle, flow)

• Alignment with menu and food style

• Strategic pricing and margin guidance

• Selection of wines tailored to your concept

• Access to small producers and wines not widely available in the UK
  
   

The outcome
A wine list that:

• Feels coherent and intentional

• Enhances the dining experience

• Supports your positioning

• Encourages customer engagement

• Improves overall profitability
  
   

Pricing
Wine List Review & Refinement — from £350

Projects are tailored depending on scope, size and level of involvement.
Full wine list creation and ongoing consultancy available on request.

Let’s discuss your wine list
Whether you are looking to refine your current selection or build something new, I’d be happy to explore how I can help